Distribution

Lyreco

A digital rebrand and new website for Lyreco Delivers Wellness, built to scale across countries and languages in APAC.

How we did it

StepWhat it covers
1. The challenge Needed to digitally rebrand the Lyreco Delivers Wellness business unit and build a new website that spoke to key customer personas across its product categories.
2. What we did Ran stakeholder interviews, developed a brand identity and content built for impact, and optimised the design for conversions and scale across APAC.
3. The result A relaunched site speaking directly to HR and business leaders across the region, built to scale into new country and language markets without a rebuild.

The new site finally speaks to our customers the way we do internally — and it's built to grow into every market we launch in next.

Regional Marketing Lead, APAC
Lyreco Delivers Wellness

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